Here are a few techniques you can use to keep your blog fresh

How can you keep dreaming up topics? All of us at some point may run out of steam.

Here are a few techniques you can use to keep your blog fresh, even after years of writing:

Write about news events. It's your job as a business owner to keep up to date with what's going on in your industry. You might as well take what you have to do and use it as an opportunity to be a resource for such information and provide your take on events.

Write about product or service launches, changes in your industry and related areas. For example, while an update to Chrome may not directly impact SEO, it's related by its developing company and impact on website users so it makes our list of applicable blog subjects.

Watch Google Trends and Twitter. Watch what industry leaders are talking about or that have a large volume of interest and write to that (understanding that if it's a timely topic like the Super Bowl your content won't rank or likely ever be seen before the interest drops). In the case of volume, you'll the writing to attract visitors and in the case of authorities chatting, you'll likely be writing primarily for links so it will have to be more authoritative.